pricing strategy

pricing strategy
1. How do the product, place, and promotion elements of Acid+All’s marketing mix influence the pricing strategy the company has chosen?
2. Would you expect demand for Acid+All to be elastic? Why or why not?
3. What role do the product life cycle, competition, and perceptions of quality play in Acid+All’s suggested retail price?
4. Would you buy Acid+All for the $3.89 retail price? Why or why not?
pricing strategy