forms of trade sales promotion

forms of trade sales promotion

1. How does trade sales promotion differ from consumer sales promotion? How is it the same?
2. What are the main forms of trade sales promotion? Which type might be most enticing to a grocery store manager?
3. Form a team of three to five students. As marketing managers, you are in charge of selling Dixie cups. Design a consumer sales promotion plan and trade sales promotion plan for your product. Incorporate at least three different promotion tools into each plan. Share your results with the other teams in the class.
forms of trade sales promotion